Ruby Clothing operates this store and website, including all related information, content, tools, products, and services, to provide you with a curated shopping experience (the “Services”). Ruby Clothing is powered by Shopify, which enables us to provide the Services. This Privacy Policy explains how we collect, use, and protect your personal information when you visit, use, or make a purchase or other transaction using the Services.
By using or accessing any of the Services, you agree that you have read and understand this Privacy Policy.
1. Personal Information We Collect
We may collect personal information that identifies you or can reasonably be linked to you. This does not include anonymous or de-identified information. Categories of information we may collect include:
- Contact details: name, address, billing and shipping addresses, phone number, email address
- Financial information: payment card or financial account details, transaction information
- Account information: username, password, security questions, preferences, and settings
- Transaction information: items viewed, added to cart or wishlist, purchased, returned, exchanged, or cancelled
- Communications: messages you send when contacting customer support
- Device information: IP address, browser, network connection, and other identifiers
- Usage information: interaction with the Services, including navigation patterns
2. How We Collect Information
We collect information from multiple sources:
- Directly from you: when you create an account, make a purchase, or communicate with us
- Automatically: via cookies, analytics, or device tracking when you use our Services
- From service providers: who help us operate the website, process payments, or deliver products
- From partners or third parties: when necessary to provide our Services
3. How We Use Your Information
We use personal information for purposes including:
- Providing & improving Services: fulfilling orders, managing your account, arranging shipping, handling returns/exchanges, recommending products
- Marketing & advertising: sending promotional communications if you have opted in; showing relevant online ads
- Security & fraud prevention: verifying accounts, protecting against unauthorized access, and monitoring for illegal or unsafe activity
- Communications: responding to inquiries and maintaining customer relationships
- Legal purposes: complying with applicable laws, responding to legal requests, and enforcing our policies
Note: We do not sell your personal information to third parties.
4. How We Share Your Information
We may share your information only as necessary to operate our Services:
- With Shopify and service providers for hosting, payment processing, shipping, analytics, and support
- With affiliates and partners for order fulfillment, legal compliance, or agreed services
- In connection with business transactions (merger, sale, bankruptcy) as legally required
- With your consent or at your direction, for example to process a return or shipment
5. Relationship with Shopify
Our Services are hosted by Shopify. Shopify may process your information as described in their privacy policy: Shopify Privacy Portal.
6. Third-Party Links
Our Services may link to third-party websites. We are not responsible for their privacy practices. Review their privacy policies if you interact with external sites.
7. Children’s Privacy
Our Services are not intended for children under 16. We do not knowingly collect personal information from children. If we discover any information collected from a child, we will delete it.
8. Security & Retention
We take reasonable measures to protect your information. No system is completely secure, so we cannot guarantee absolute protection. We retain personal information only as long as needed for our Services, legal obligations, or dispute resolution.
9. Your Rights
Depending on your location, you may have the following rights:
- Access / Know: request the personal information we hold about you
- Correct: request corrections to inaccurate information
- Delete: request deletion of your personal information
- Portability: request a copy of your data or transfer to another provider
- Manage communications: opt out of promotional emails at any time; non-promotional communications may still be sent
To exercise your rights, use our contact form or email us at contact@rubyclothing.com
We will verify your identity before processing requests, as required by law, and respond promptly.
10. Complaints
If you have complaints about our handling of personal information, contact us via email or our contact form. You may also escalate complaints to your local data protection authority.
11. International Transfers
We may transfer your information outside your country for legitimate purposes, relying on recognized safeguards like Standard Contractual Clauses.
12. Changes to This Privacy Policy
We may update this policy from time to time. Updates will be posted on this page with the “Last updated” date.
13. Contact
For questions about this Privacy Policy or your data rights, contact us at:
Email: contact@rubyclothing.com
